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Making Facebook more productive

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Facebook gets some flack. Some people swear they wouldn’t dream of using it which sometimes implies that those who do are somewhat ‘wrong’. Concerns about content, digital privacy and psychological issues are legitimate and worthy of consideration.

However, as well as being a great way to keep in touch, have some fun, challenge the dominant and arrogant discourses of power (politics, journalism etc.), Facebook offers people a great way of filing, joining in discussion on special interest via closed or open groups, and setting up pages for organisations, business, and special interests. Business usage especially is increasingly related to integrated digital marketing.

As a personal user, I mainly use Facebook as a bookmarking tool. I filter posts relevant to my own peculiar interests so that they are only visible to me. Unfortunately, I often forget to change the setting so that they leak out as public shares which does little harm apart from filling other people’s timelines with junk – although I have been recently surprised when one such ‘leak’ whipped up a somewhat emotional controversy among people I don’t know.

What people may not know is that it’s possible to save posts for looking at later or keeping for reference. It’s very simple to do so and the process is explained here.

Free Online Course: digital futures

reimag Much of the discussion about digital futures are related to business issues. This free two week online course is no exception and it’s interesting to note that ethics is a prevailing theme. The course outline is

We live in world where digital is woven into the fabric of our lives; where the pace of change is accelerating, its trajectory exponential, and the convergence of paradigm shifts is the new norm. The complex interplay between these forces creates disruptive stress and fuels unprecedented opportunity.

The impact will be profound, as structures, industries, value, ethics, and traditional transformation strategies are challenged and reimagined, and societal progression moves us from profit to purpose. It’s a looking-glass world, making us rethink our long-held notions of success and failure.

You’ll learn about these paradigm shifts, their related societal factors, and why we can no longer accurately predict the future, but instead must rehearse it. You’ll also hear perspectives from several other futurists and business leaders. Together, we’ll examine future scenarios, the ecosystems that form around them, and discuss their ethical implications.

We’ll then cover transformation through a reimaginative lens, and a framework that helps us think about and prepare for the future, the importance of digital DNA, and the key enablers needed to ensure future success as we enter human history’s most transformative era.

For more details and to enrol go here.